Creating a blog strategy is an important and large part of your overall content marketing plan. After all, your blog is the main driver of organic traffic to your site and the way you can set yourself and your brand apart from the competition by positioning yourself as a thought leader. But your blog strategy is much more complicated than coming up ... Read More »
Do you find yourself at a loss when it comes time to making updates on social media? An easy way to get started is by sharing other people’s content! Put your own spin on it with a short comment. Regularly posting informative articles to turn your page into a trusted resource for relevant information. You can add a short comment ... Read More »
Times are changing. There’s more to social media marketing than posting on Facebook and Twitter a few times a day. If you want to build your brand, engage your prospects, and increase sales, it takes time and work. You need to stand out from a plethora of competitors, social media noise, and even compete with influencers, celebrities, and other big ... Read More »
Social media marketing, like everything else, is about getting a few basics right to begin with. If you have decided to go it full steam with your social media presence, here are a few tips that you can put to practice right away. Find out your WHY This is what you begin with no matter how big or small your ... Read More »
Amid constant adjustments to social media algorithms and search engine rankings, it can feel near impossible to get your content noticed. While organic search is the free and perhaps more comfortable option, the chances of going viral without putting some money on the table are slim. Although earned and owned media hold their own marketing value, paid social advertising is the surest way ... Read More »
One click and you’re done! Sharing on social media is as easy as clicking a single button. But a little more effort gets you a lot better results. Especially in a super crowded space like social media, more time and attention on each social media post is the key to much better engagement. Let’s start with an example of a ... Read More »
As most SEO specialists have learned, you must create quality content to grow organically. The same thing can be said for businesses that are building a social media presence or a new newsletter following. But as people consume more and more content each day, they become less receptive to basic content that doesn’t provide a new perspective. To counter this ... Read More »
You know you’ve gotta drum up fresh social media content ideas to keep your followers interested and attract new people to your account. But it can be downright exhausting to be creative every day and deliver content gold on multiple platforms. So we’re here to help. With this cheatsheet of solid content ideas for each major social channel, you’ll keep ... Read More »
Sometimes it can feel like the best mobile video editing apps are under lock and key. But no more secrets! From nailing seamless TikTok transitions to making those viral memes, we’re sharing the top mobile video editing apps to create professional-looking content, just like the pros. 8 of the Best Mobile Video Editing Apps LumaFusion VSCO Inshot Splice VideoLeap Kinemaster ... Read More »
In the Q1 2021 Social Media and CX Trends Report, Socialbakers provides an analytical look at the growing importance of customer experiences and the data in paid, organic, and influencer marketing that marketers need to know to deliver stellar CX in 2021. Highlights of this report include the effects of social on the pre- and post-purchase customer journey and the ... Read More »
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