Perception is everything. In the business world, people are naturally attracted to the biggest names, whether you call them influencers, experts, or [insert industry here] rock stars. But what if you aren’t a big name yet? What if you’re just starting out and looking to make a name for yourself? How can you get on the radar of people you ... Read More »
Social media’s potential impact for small businesses cannot be understated. But if you’ve been using social media for awhile, then you probably already know a lot of the standard tips. However, there are plenty of other things you can do on social media aside from just posting product photos and responding to customer inquiries. Here are some social media marketing ... Read More »
Social media is a blessing for small business entrepreneurs to spread the word about their business without spending a huge amount of advertising dollars. Nevertheless, a majority of small businesses are not able to capitalize on this opportunity. A recent ProOpinion poll found that many small business professionals don’t use social media or a social media calendar on a regular ... Read More »
Word Doc – click to download Excel Version – click to download PDF Version – click to download This social media calendar template for small business is for YOU! It is based on the calendar format we use internally here at Small Business Trends LLC. Like many of you, we have limited resources and time. In a small business, you never ... Read More »
With the positive effects of social media marketing becoming more and more apparent, most small businesses have started working on a social media marketing strategy. One of the main aims of social media marketing is to stay relevant to your audience. This might be harder for small businesses as they have more to juggle, in terms of handling tasks. Social ... Read More »
Interacting with friends and family across long distances has been a concern of humans for centuries. As social animals, people have always relied on communication to strengthen their relationships. When face-to-face discussions are impossible or inconvenient, humans have dreamed up plenty of creative solutions. Avalaunch Media recently unveiled their Interactive Infographic entitled, “The Complete History of Social Media.” History of Social ... Read More »
Social media networks are a major resource for both small and big businesses that are looking to promote their brands on the Internet. The platforms are easy to use and some of them even have paid advertising options for businesses that want to reach new audiences. However, just because your business needs to be on these platforms doesn’t mean that ... Read More »
Social media is that dominating force in the modern world that can change minds, catch more business, increase sales or build and shape a brand or business. Have you fallen prey to spending hours on Facebook, or waking up at midnight to check for Tweets? This is because of the impact social media has on all of us these days. Over ... Read More »
Pinterest emerged as the social media darling of 2012. According to this Nielsen report, Pinterest had the largest year-over-year increase in audience and time spent of any social network, across PC, mobile web and apps. As if that wasn’t enough to prove the social network has staying power, Pinterest surpassed Yahoo in organic traffic, making it the 4th largest traffic ... Read More »
Today, an average person spends a minimum of three hours each day on social media sites. If your small business doesn’t know how to create a Facebook page for your new business, or where to begin when it comes to Pinterest, start by figuring out those tasks. Once you have your presence established on the right social media sites for ... Read More »
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