Tech Market

StraightTalk: Are Prepaid Cell Phone Plans Good For Small Business?

Cell phones have practically become part of our anatomies. We show off our newest cell phone like it was a new baby. We carry them everywhere. We cannot live without them, as consumers, but especially as business owners. Mobile phones are mission critical. The Pew Internet project reports that 29 percent of cell owners describe their cell phone as “something they can’t ... Read More »

Lenovo Phab 2 Pro Brings Mobile Augmented Reality to Small Businesses

At the company’s TechWord event in San Francisco recently, the new Lenovo Phab 2 Pro was unveiled. Along with a boatload of other high-tech features, the phablet also brings affordable augmented reality within reach of many small businesses. The mobile device is the first flagship smartphone equipped with Google’s Project Tango, a technology that uses the different components in certified ... Read More »

Tech Startup Market Hot Again?

We’ve gotten used to hearing bad economic news, to the point that most of us just tune it out now. After all, you can only take so much bad news without it wearing you down. But could the good times be back again? Judging from reports about Y Combinator’s recent Demo Day, it may be boom times again for Web and ... Read More »

2016 Is the Year Small Businesses Must Develop Mobile Apps

Apps are no longer considered merely a “branding exercise” for small businesses. Business owners are becoming wise to the marketing power a well-designed, intuitive app can bring. From simplifying online purchases to providing easy-to-access information, the benefits are undeniable which is why small businesses must develop mobile apps to stay competitive. Why Small Businesses Must Develop Mobile Apps In previous years, ... Read More »

The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

4 Ways Mobile Devices Impact Your Business and Marketing

1.  Mobile devices have a smaller screen. This is painfully obvious, but have you designed for it? Mobile screens are changing e-mail messaging structures. I read an Infusionsoft report that highlighted this and implored customers to pay attention to the mobile screen. Dozens of others have followed suit. What will your customers see on a smaller screen? Is the subject ... Read More »

10 Ways to Improve Your Business with Mobile Technology

A recent study shows how reliant small businesses have become on mobile technology. The 2013 AT&T Small Business Technology Poll says 85 percent of small businesses now use some kind of smartphone. And 80 percent of small firms founded less than two years ago use tablets, the survey also showed. Customers are becoming more mobile too. The International Data Corporation, ... Read More »

Tackling Tech: How the NFL, NBA & More Use Social Media to Expand Brands Overseas

Where once expansion meant building stadiums, adding teams and landing broadcast TV contracts, the NFL, NBA, and others have turned to social media to reach fan followings in foreign countries. The NFL teamed with Twitter to live stream 10 games this season worldwide for free (after testing the approach with Yahoo for one game a year earlier. And when it ... Read More »

Wearables Not Dead: Lenovo Means Business With New Glass Device

Unless a device can be adopted for real world use cases, what’s the point? Arguably, Google Glass had this problem. But Lenovo (HKG:0992) has taken the innovative wearable idea and decided to find a new customer or use case for its New Glass C200. No matter which side of the fence you stand regarding Google Glass, you should appreciate the ... Read More »

Taking Cybersecurity Seriously Could Save Your Business – or Even a Life! (Watch)

St. Jude Pacemakers Updated After Flaw Made Them Vulnerable To Hackers Volkswagen Pleads Guilty To Criminal Charges In Emissions Scandal 200 Dogs And Puppies Rescued From Dog Meat Farm In South Korea Scientists Upgrading Very Large Telescope To Search For Exoplanets If your business uses technology of almost any kind, you could be vulnerable to hackers. This is something that ... Read More »