Tech Market

The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

4 Ways Mobile Devices Impact Your Business and Marketing

1.  Mobile devices have a smaller screen. This is painfully obvious, but have you designed for it? Mobile screens are changing e-mail messaging structures. I read an Infusionsoft report that highlighted this and implored customers to pay attention to the mobile screen. Dozens of others have followed suit. What will your customers see on a smaller screen? Is the subject ... Read More »

10 Ways to Improve Your Business with Mobile Technology

A recent study shows how reliant small businesses have become on mobile technology. The 2013 AT&T Small Business Technology Poll says 85 percent of small businesses now use some kind of smartphone. And 80 percent of small firms founded less than two years ago use tablets, the survey also showed. Customers are becoming more mobile too. The International Data Corporation, ... Read More »

Tackling Tech: How the NFL, NBA & More Use Social Media to Expand Brands Overseas

Where once expansion meant building stadiums, adding teams and landing broadcast TV contracts, the NFL, NBA, and others have turned to social media to reach fan followings in foreign countries. The NFL teamed with Twitter to live stream 10 games this season worldwide for free (after testing the approach with Yahoo for one game a year earlier. And when it ... Read More »

Wearables Not Dead: Lenovo Means Business With New Glass Device

Unless a device can be adopted for real world use cases, what’s the point? Arguably, Google Glass had this problem. But Lenovo (HKG:0992) has taken the innovative wearable idea and decided to find a new customer or use case for its New Glass C200. No matter which side of the fence you stand regarding Google Glass, you should appreciate the ... Read More »

Taking Cybersecurity Seriously Could Save Your Business – or Even a Life! (Watch)

St. Jude Pacemakers Updated After Flaw Made Them Vulnerable To Hackers Volkswagen Pleads Guilty To Criminal Charges In Emissions Scandal 200 Dogs And Puppies Rescued From Dog Meat Farm In South Korea Scientists Upgrading Very Large Telescope To Search For Exoplanets If your business uses technology of almost any kind, you could be vulnerable to hackers. This is something that ... Read More »

WordPress 4.7 Reaches 10 Million Downloads, Releases New Security and Maintenance Update

Just a little over a month after its release, WordPress version 4.7 has been downloaded over 10 million times, according to the official WordPress.org blog. WordPress Version 4.7 was released to the public on December 6, 2016. WordPress 4.7 “Vaughan” WordPress 4.7, nick-named “Vaughan” in honor of legendary American jazz vocalist Sarah “Sassy” Vaughan, made significant improvements to previous versions of ... Read More »

Why This Private Business is Heading to the Moon (Watch)

This Company Wants To Mine The Moon. Now It Has The Money To Get There Backing Off These Pesticide Restrictions Could Be Bad For Bees ‘The Greatest Show On Earth’ Is Ending The Eiffel Tower Might Be Getting A Makeover For the first time ever, a private company is heading to the moon. Moon Express got the approval from the ... Read More »

SimpliSafe Home Security Service May Also Provide Small Business Solution

Securing the place we live and work in used to be a task best left for professional, but like almost every other industry, digital technology is also democratizing security. SimpliSafe Home Security lets you install a wireless security system with all the bells and whistles, without needing an expert and paying an arm and a leg for it. The SimpliSafe ... Read More »

Paris Wants to Mix Old and New With Eiffel Tower Upgrades (Watch)

The Eiffel Tower Might Be Getting A Makeover ‘The Greatest Show On Earth’ Is Ending This Company Wants To Mine The Moon. Now It Has The Money To Get There Facebook Is Taking Its Fight Against Fake News International The most recognizable landmark in Paris may be getting a makeover. The Eiffel Tower has been around since the late 1800’s. ... Read More »