According to research from Verisign, 91 percent of consumers use the Internet to look for local goods and services.¹ If your local business is not online, you may be missing out on a significant number of potential customers. Getting online and establishing a presence for your business doesn’t need to take much time or money. Here are three ways to ... Read More »
(c)iStock/gmutlu Wherever we turn in the 21st century, all industries are jumping on the idea of big data; and marketing is no different. Businesses from start ups to blue chips are investing in big data. The Internet of Things (IoT) is opening up new horizons for many, for instance by allowing your connected fridge to suggest new products. Beyond this, ... Read More »
Are you looking for new ways to market your business? Have you tried Periscope? From a business perspective, Periscope is a really great way to market a product. You might have limited audience at the very beginning, but the numbers will quickly grow based on your content, audience and promotion efforts. Below are a few ways that you can use ... Read More »
The predicament unfolding at Wells Fargo where 5,300 employees were fired due to phony bank accounts opened to “boost their sales figures and make more money” is not new in the financial world. Unscrupulous practices have occurred for years in varying degrees. In 1985, a just-fired employee at a New York-based commercial bank stood in front of his former co-workers to ... Read More »
Selling your old house? Planning to remodel your house? A house truly belongs to you not when you sign the bond, but only after you customize it to your exclusive lifestyle. You need not rely on a handyman every time for altering or improving your home. Whether you’re planning to sell your house, or want to alter it to your ... Read More »
Not so long ago, mobile apps were a reserve of large corporations and businesses. However, that ace in the hole for the big guys has changed rapidly over the past two years. Today, smaller companies are serving clients better and seeing much greater returns on investment thanks to mobile apps. Any way you look at it, humans are wired to ... Read More »
Social media is a great place to market your business, especially if you’re a small business. It doesn’t limit your traffic or reach, and allows you to connect directly with buyers without having to invest large amounts of money. By optimizing your approach to social media marketing, you can indefinitely increase everything from brand recall to lead generation, and actual ... Read More »
he tech industry has been forced to change in dramatic and awe-inspiring ways over the past several years, with major corporations turning on dimes to accommodate major shifts and a constant stream of new startups striving to make an impact in the world. But on the other end of the spectrum, it would seem, is the restaurant industry, which on ... Read More »
Technology offers plenty of opportunities for businesses to make things like marketing and managing a team easier. But with so many different tech tools out there, it can be difficult to even know where to start. For tips on utilizing technology to better your business, check out the list below from members of our small business community. Achieve Better Business ... Read More »
Social media is a great place to market your business, especially if you’re a small business. It doesn’t limit your traffic or reach, and allows you to connect directly with buyers without having to invest large amounts of money. By optimizing your approach to social media marketing, you can indefinitely increase everything from brand recall to lead generation, and actual ... Read More »
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