Tag Archives: marketing

Facebook (NASDAQ:FB) is constantly rolling out new features and updates, many which enhance user experience while also facilitating advertising and e-commerce activity. As the platform continues to enhance the intersection of recreational communication and business interactions, the latest available features provide outlets for improved communication and challenges in creativity for the 50 million-ish active businesses on Facebook. The latest of ... Read More »

Usefulness Functionality Price Summary The SurePulse Dashboard from SureFire Social aims to help small businesses simplify, automate and centralize their marketing efforts, both locally and beyond, all while saving you money. One of the best parts of my job is watching the evolution of business solutions with my own eyes. Yep, I’m geeky that way. Over the years, I’ve noticed ... Read More »

If you struggle with having a steady flow of relevant, fresh content for your website, you are not alone. Perhaps one of the easiest and best ways to overcome this challenge is through editorialized content curation and this is whereScoop.it comes in. Scoop.it is a marketing and content delivery platform that is aimed towards three specific users: knowledge managers, thought-leaders ... Read More »

Social media is a great place to market your business, especially if you’re a small business. It doesn’t limit your traffic or reach, and allows you to connect directly with buyers without having to invest large amounts of money. By optimizing your approach to social media marketing, you can indefinitely increase everything from brand recall to lead generation, and actual ... Read More »

Social media’s potential impact for small businesses cannot be understated. But if you’ve been using social media for awhile, then you probably already know a lot of the standard tips. However, there are plenty of other things you can do on social media aside from just posting product photos and responding to customer inquiries. Here are some social media marketing ... Read More »

Small businesses are waking up to the potential for using social media to market their products, a new study has found. How Small Businesses Are Using Social Media According to the report by SCORE, a nonprofit association for small businesses, 45 percent of these small companies use social media marketing to promote a specific product or service. Apart from product ... Read More »

Social media is a great place to market your business, especially if you’re a small business. It doesn’t limit your traffic or reach, and allows you to connect directly with buyers without having to invest large amounts of money. By optimizing your approach to social media marketing, you can indefinitely increase everything from brand recall to lead generation, and actual ... Read More »

If you are a business owner, it is most likely that you are leveraging online marketing. Well, the numbers are alluring with the International Telecommunications Union (ITU) reporting there are about 3.3 billion internet users today. But then again, you also appreciate the importance of high ranking on social engines. In fact, marketers agree that if a business website is ... Read More »

The acceptance and reputation of content marketing is growing consistently, which also has created a misconception that it will be substituting link building in a short span of time. But, the fact is that content marketing may never substitute the power of link building. Instead it will contribute positively towards striking a fine balance between these two. Both of these have ... Read More »

If you’re like most small business owners, you are probably well aware of the power of social media marketing for your organization. You may have signed up for a variety of social media accounts, and you may even post a few things here or there about your organization. There are specific types of posts that have been known to help ... Read More »