Segregating paid, organic and social activity in analytics clarifies the activity that drives which type of conversion Most organizations are spending a considerable amount of money and resources on their social media marketing efforts. These efforts generally take the form of three types of effort – organic, paid and promoted (also referred to as owned, paid and earned). No ... Read More »
2019 is fast approaching, and it won’t be without its fair share of new trends, new technology and new social media terms. So to make sure you’re prepared for whatever it has to offer, we’ve compiled a colossal list of 100 basic definitions that you’ll need to know. media update’s Jenna Cook takes a look at terms you need to ... Read More »
Apple has started selling refurbished versions of the iPhone 8 and iPhone 8 Plus from last year. You can find both in its online store. The refurb iPhone 8 with 64GB of storage can be yours for $499, which is $100 less than its regular price. The 64GB iPhone 8 Plus in refurbished form is $599, also $100 less than ... Read More »
When German social-media app Jodel was five months old, its founder Alessio Avellan Borgmeyer noticed a potential problem: while more people were logging on, a small number of users weren’t the community he had hoped to attract. They were posting offensive comments and pressuring other users to submit naked photos. Apple Inc. also saw a problem. The naked photos ... Read More »
HIGHLIGHTS Last month, Twitter banned Jones and Infowars for seven days Was taken down because we were popular, said Jones On Wednesday, Jones attended a Senate Intelligence Committee hearing Twitter on Thursday permanently banned US conspiracy theorist Alex Jones and his website Infowars from its platform and Periscope, saying in a tweet that the accounts had violated its behaviour policies. “As we continue to increase ... Read More »
HIGHLIGHTS Reuters article showed that the translation feature was flawed Facebook a useful instrument for those spreading hate: UN investigators Some 7 lakh Rohingya have fled Myanmar Facebook has removed a feature that allowed users to translate Burmese posts and comments after a Reuters report showed the tool was producing bizarre results. A Reuters investigation published on August 15 documented how Facebook was ... Read More »
HIGHLIGHTS Facebook declined to explain why Joseph Chancellor left the company He worked as quantitative researcher on its User Experience Research team Facebook has been under the scanner of lawmakers after the data scandal After becoming infamous for helping the controversial British political consultancy firm Cambridge Analytica harvest tens of millions of Facebook users’ profiles, a psychology researcher with the social networking ... Read More »
Facebook’s smart speaker ‘Portal’ and voice assistant ‘Aloha’ have been spotted in a new leak HIGHLIGHTS Facebook’s rumoured Aloha AI assistant leaked again The new feature was found inside Facebook and Messenger Android apps It can connect to external Wi-Fi or Bluetooth devices Facebook has already been quite late in joining the voice computing revolution, but it might just be ready ... Read More »
Facebook said Tuesday is cutting more than 5,000 ad-targeting options to prevent advertisers from discriminating based on traits such as religion or race. The shift eliminates the ability to direct Facebook ads at people based on ethnicity, beliefs, political affinity or other data that could be considered sensitive or personal. “While these options have been used in legitimate ways to reach ... Read More »
Facebook users who say their personal data was misused, potentially to distort the last US election, must wait to see if they can wring more information from Cambridge Analytica, the disappearing company that played a key role in the drama. The political consulting firm is winding down in both Britain, its home country, and in a New York Chapter 7 bankruptcy case. ... Read More »
Techosta Where Tech Starts From