A proposed crackdown on social media companies is expected to be announced, to force them to remove illegal content and protect vulnerable users. With mounting anger against tech giants, we take a look at the debate. – Why are social media firms being criticised? Disturbing images of self-harm can be found on social media, whether broadcasted into users’ feeds by those ... Read More »
Social media is no longer just a trendy marketing tactic—it’s a crucial one. Today’s consumers turn to social media to find brands they can trust, looking for user testimonials, examples of exceptional customer service and more. To meet these evolving demands, your company must maintain an engaging social media presence that offers customers the brand experience they expect. We asked ... Read More »
In the aftermath of clashes between security forces and protesters that left five people dead in Harare, the Zimbabwean government has partially blocked access to social media and the internet. According to tech blog, TechZim, the Telecommunication Regulatory Authority of Zimbabwe (Potraz) has been ordered to shut down internet services. “The telecom systems have been jammed. We don’t have the ... Read More »
Social media is a valuable tool for small businesses. It can be used to build your brand’s reputation, create loyal customers and even increase sales. “From self-promotion on their owned channels to working with influencers who will tout the benefits of each specific company, social media builds buzz and awareness around a specific brand, product or service and establishes an identity ... Read More »
Social media firms have long battled efforts by governments around the world to hold them responsible for what users post on their platforms. The proposal, which caught many holidaying industry executives off guard, is open for public comment until Jan 31. (Image: Bloomberg) Global social media and technology giants are gearing up to fight sweeping new rules proposed by the ... Read More »
The Twitter stock nosedived over 12 percent after a famed Wall Street analyst dubbed the micro-blogging platform the “Harvey Weinstein of social media”, days after an Amnesty International study found Twitter a “toxic” place for women. In a note to investors, online investment newsletter Citron Research’s founder Andrew Left called the platform the “Harvey Weinstein of social media” and set ... Read More »
Source: The Washington Post Gillian Brockell At one of the saddest times of her life, Gillian Brockell kept seeing ads on social media that twisted the knife in her wound. In an open letter posted to Twitter and addressed to “Tech Companies,” the Washington Post opinion video editor says she continued to be targeted with motherhood ads after learning that her ... Read More »
Why quitting Instagram and Facebook made me happier 3:16 PM ET Wed, 5 Dec 2018 | 03:16 The first time I truly took a break from social media was in 2015, at a summer camp for burned-out adults called “Camp Grounded.” There were three rules: Take a camp name of your choosing, like Luna or Huckleberry, avoid talking about “W,” ... Read More »
Segregating paid, organic and social activity in analytics clarifies the activity that drives which type of conversion Most organizations are spending a considerable amount of money and resources on their social media marketing efforts. These efforts generally take the form of three types of effort – organic, paid and promoted (also referred to as owned, paid and earned). No ... Read More »
2019 is fast approaching, and it won’t be without its fair share of new trends, new technology and new social media terms. So to make sure you’re prepared for whatever it has to offer, we’ve compiled a colossal list of 100 basic definitions that you’ll need to know. media update’s Jenna Cook takes a look at terms you need to ... Read More »
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