HIGHLIGHTS Snapchat is rolling out a new feature called Clear Chats It is aimed at making people more comfortable sending sensitive info This could also check cases of revenge porn and blackmails Photo-messaging app Snapchat is rolling out a new feature called Clear Chats that will allow users to delete messages from personal and group chat-threads, even after the messages have been ... Read More »
Tag Archives: Snapchat
Snapchat Spectacles 2.0 With Smaller Profile, Water Resistance Unveiled
HIGHLIGHTS First version of the eyewear had failed to catch on with users The sunglasses allow users to record photos, video and audio New glasses will sell for $150, $20 more than the first generation Snapchat on Thursday began selling a new version of its eyewear with built-in cameras after the first version failed to catch on with users of the ... Read More »
Snapchat Redesign Defended by CEO, Says ‘Celebrities Are Not Your Friends’
HIGHLIGHTS The statement was made at Goldman Sachs Internet & Technology conference The redesign has taken flak from millions of users till now Spiegel claims the decision will take sometime to get adapted to Snapchat has dug itself in even deeper into controversy after CEO Evan Spiegel announced that the infamous redesign of the social media app would not be rolled back, and ... Read More »
Snapchat Plans Move Into Scripted Content by the End of the Year
Photo-sharing platform Snapchat is likely to move into scripted content through its shows by the end of year. A report in the Variety on Wednesday quoted Snapchat’s head of content Nick Bell as saying that the company was not helping to drive a stake into the heart of traditional broadcasters. “Instead, it can help bolster them,” Bell said. He added that mobile ... Read More »
WhatsApp Status Feature Hits 175 Million Daily Active Users, Beating Snapchat
It’s no secret that over the last few months Facebook has tried to take the best of Snapchat’s features and add them to its artillery of applications. Snapchat Stories featuring photos and videos that disappear after 24 hours was brought to Instagram, Messenger and even messaging app WhatsApp. The move from Facebook has already proven successful for Instagram, but is ... Read More »
Viber Secret Messages Feature Borrows From SnapChat Approach
The free calling and messaging app Viber now allows you to send photos and videos that disappear after the recipient has viewed them. Viber Secret Messages The update dubbed “secret messages” allows you to send self-destructing messages that disappear after a set time. “Some things are meant to be seen once and then never again,” the app’s social media manager ... Read More »
Snapchat IPO Pursuit Sees US Exchanges Rent Helicopters, Drape Banners
Snapchat IPO Pursuit Sees US Exchanges Rent Helicopters, Drape Banners This past November, Nasdaq Inc hired a helicopter to film Manhattan’s skyline using Snapchat’s new video-camera sunglasses and sent the aerial footage to its social media followers. The New York Stock Exchange – its arch-rival – on the same day tweeted a video shot from the floor of its exchange, ... Read More »
How to Implement Millennial Marketing with Snapchat
If you’re not using Snapchat for marketing, you could really be missing out, especially if your target audience includes millennials. The platform has been steadily gaining traction with younger consumers. And since a lot of brands are still hesitant or unsure of how to use it, Snapchat offers you the opportunity to really stand out with a millennial audience. Here ... Read More »
Snapchat Could Use Augmented Reality to Differentiate From Facebook, Instagram (Watch)
Snap Inc. Is Apparently Buying An Augmented Reality Startup Here’s Why Consumer Reports Won’t Recommend The New MacBook Pro Why Some Restaurants Have Said Farewell To Tipping The Princess Of Pop Is Alive And Well Despite Twitter Hoax How do you compete with huge brands like Facebook and Instagram? Well, if you’re Snapchat, you acquire new technology startups. Snap Inc., ... Read More »
7 Ironclad Reasons Snapchat Stories are Superior to Instagram Stories
There are seven reasons why Snapchat stories is superior to Instagram stories and none of the reasons are features that can be copied. The core functionality of Snapchat and Instagram are worlds apart, and that has created two different native cultures. If we go back in the annals of history to Snapchat 1.0 and Instagram 1.0 we will see two completely ... Read More »