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The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

Gadgets 360 Staff List Their Favourite Tech Purchases of 2016

HIGHLIGHTS There were a number of iOS devices on the list this year The Kindle Paperwhite was a popular pick as well Gaming peripherals and audio accessories were also popular As the year rolls to an end, a look around the Gadgets 360 lab shows far too many boxes from e-commerce companies because we shop too much for tech here. ... Read More »

Kidnap victim Denise Huskins, once accused of hoax, fends off social media attack

An undated photo released by the Vallejo Police Department shows Denise Huskins. (File photo courtesy of the Vallejo Police Department) By KEITH SHARON / STAFF WRITER FACEBOOK TWITTER EMAIL COMMENTS PRINT SEND PDF She was kidnapped, beaten, stuffed in the trunk of a car and called a liar by police before she was vindicated. Now, Denise Huskins is describing in ... Read More »

Microsoft Acquisition of Nokia Approved by Feds

A multibillion dollar deal allowing Microsoft to acquire Nokia, one of the largest makers of Windows Phone devices, is a step closer to reality. The U.S. Department of Justice and Federal Trade Commission have OK’d the deal, worth an estimated $7.2 billion. All that remains is for European Union regulators to clear the agreement for Microsoft to buy the Finland-based ... Read More »

Wow! Self-Making Bed Shows an Example of a Real-World Market Need

If necessity is the mother of invention, Kickstarter is its playpen. SMARTDUVET: the self-making bed, is a campaign that launched on Kickstarter and has already surpassed its $30,000 (Canadian) goal by almost $11,000 as of this posting. A Real-World Market Need Example If there is one thing Kickstarter has highlighted is, there is a market for almost every imaginable idea. ... Read More »

Judy Chan of Urban Airship: 82 Percent of Millennials More Likely to Use a Loyalty Card on Their Mobile Device

Small Business Trends: Give me a little bit of your personal background. Judy Chan: I am a product manager here at urban airship. So my primary role entrepreneurship is really to talk about mobile wallets. So what I like to tell everyone is you know in many ways I have a really fun job. I get to basically market to ... Read More »

Matt Stringer of Men’s Wearhouse: Mobile Wallet Tech Will Change Customer Engagement

Small Business Trends: Give us a little of your background. Matt: I came in 16 years ago and went from being one of three people in the marketing department – with a channel strategy almost exclusively TV. Now we’re a team that includes an in house creative team, a CRM team, a database marketing team, a brand planning team, a ... Read More »

The Invisible Hand of the Market Revealed!

I am not a great artist. Don’t get me wrong, I can draw a lot of things fairly well and I can compose a scene clearly, but I wouldn’t consider myself a great draftsman like Arno, Watterson, or my late friend, Richard Thompson. So when I had to draw a realistic hand for this cartoon, I kind of cheated. I ... Read More »

IRS Reporting Rules on Sales of Tractors, Trailers, Trucks Draw Fire

The Internal Revenue Service has proposed rules that would update a more than 30-year-old definition of “highway vehicle” as it relates to excise taxes imposed on the sale of highway tractors, trailers, trucks and tires and the use of heavy vehicles on the highway. Small business advocates, not happy with the new rules, are firing back. They say the new ... Read More »

New OS X Update Improves Stability of Your Mac

Installing the latest updates a company provides for its software is key to ensuring the device and system you have in place are protected. While large enterprises have IT personnel to carry out this task, if you are a small business owner, it generally means having to do it yourself. The New OS X Update The new OS X El ... Read More »