Small businesses are waking up to the potential for using social media to market their products, a new study has found. How Small Businesses Are Using Social Media According to the report by SCORE, a nonprofit association for small businesses, 45 percent of these small companies use social media marketing to promote a specific product or service. Apart from product ... Read More »
Perception is everything. In the business world, people are naturally attracted to the biggest names, whether you call them influencers, experts, or [insert industry here] rock stars. But what if you aren’t a big name yet? What if you’re just starting out and looking to make a name for yourself? How can you get on the radar of people you ... Read More »
Social media is an essential tool for many different businesses. But for some, knowledge of social media is an absolutely integral part of running a business. If you really GET social media, here are some potential small business ideas you can use to build a business around your social media expertise. Social Media Business Ideas Social Media Consultant Use your ... Read More »
You’ve heard it a million times. Entrepreneurs and solopreneurs need to use social media to grow their audience and interact with prospects and clients. It’s true. Social media is one of the most effective ways to get in front of the people you want to serve. But so many entrepreneurs are doing it wrong. If you’re not succeeding at social ... Read More »
Social media is a great place to market your business, especially if you’re a small business. It doesn’t limit your traffic or reach, and allows you to connect directly with buyers without having to invest large amounts of money. By optimizing your approach to social media marketing, you can indefinitely increase everything from brand recall to lead generation, and actual ... Read More »
Here’s another very good reason for your business to be more active on social media. A new study of over 1,000 U.S. consumers by Sumo Heavy Industries, a digital commerce strategy firm, hasfound a 198 percent increase in social media referral traffic to eCommerce sites between 2014 and 2015. The Rising Success of Using Social Media for Ecommerce Sites Facebook ... Read More »
Social media’s potential impact for small businesses cannot be understated. But if you’ve been using social media for awhile, then you probably already know a lot of the standard tips. However, there are plenty of other things you can do on social media aside from just posting product photos and responding to customer inquiries. Here are some social media marketing ... Read More »
Small businesses are waking up to the potential for using social media to market their products, a new study has found. How Small Businesses Are Using Social Media According to the report by SCORE, a nonprofit association for small businesses, 45 percent of these small companies use social media marketing to promote a specific product or service. Apart from product ... Read More »
Social media is a great place to market your business, especially if you’re a small business. It doesn’t limit your traffic or reach, and allows you to connect directly with buyers without having to invest large amounts of money. By optimizing your approach to social media marketing, you can indefinitely increase everything from brand recall to lead generation, and actual ... Read More »
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