The technology used by today’s workforce is evolving at a fast rate as companies integrate a range of information and communications technologies (ICT) into their operations. The integration and processes that are being implemented are a work in progress, but one trend that is seeing wide adoption across the board is collaborative solutions. Skype is pushing that trend forward with ... Read More »
As a small business owner, it is imperative to retain the customers you have as attracting new customers costs nearly seven times the amount it does to retain an existing one. In addition, your existing customers are fourteen times more likely to buy from you than a new customer. Here are the facts: 86 percent of consumers say loyalty is primarily ... Read More »
As a small business owner, it is imperative to retain the customers you have as attracting new customers costs nearly seven times the amount it does to retain an existing one. In addition, your existing customers are fourteen times more likely to buy from you than a new customer. Here are the facts: 86 percent of consumers say loyalty is primarily ... Read More »
When people are looking for a local business, more and more often they’re turning to their smartphones or tablets for help. Mobile searching is a whole new playing field, with the majority of searches related to shopping or finding a nearby business—a gas station, a restaurant, a hotel or retail store. Google dominates mobile phone searches, even more so than ... Read More »
It’s rare to meet someone today who is not on social media in some way. Many people think of social media platforms like Twitter, Facebook and Instagram as channels to communicate with friends and family. But social media has expanded to provide networking opportunities for all types of businesses. Below are tips on how to use social media for business and ... Read More »
Word Doc – click to download Excel Version – click to download PDF Version – click to download This social media calendar template for small business is for YOU! It is based on the calendar format we use internally here at Small Business Trends LLC. Like many of you, we have limited resources and time. In a small business, you never ... Read More »
With the positive effects of social media marketing becoming more and more apparent, most small businesses have started working on a social media marketing strategy. One of the main aims of social media marketing is to stay relevant to your audience. This might be harder for small businesses as they have more to juggle, in terms of handling tasks. Social ... Read More »
Social media is that dominating force in the modern world that can change minds, catch more business, increase sales or build and shape a brand or business. Have you fallen prey to spending hours on Facebook, or waking up at midnight to check for Tweets? This is because of the impact social media has on all of us these days. Over ... Read More »
The technology used by today’s workforce is evolving at a fast rate as companies integrate a range of information and communications technologies (ICT) into their operations. The integration and processes that are being implemented are a work in progress, but one trend that is seeing wide adoption across the board is collaborative solutions. Skype is pushing that trend forward with ... Read More »
Did you know that over half of adults in the United States now utilize a smart phone to surf the Web? This information makes it even more urgent that you bring your business onto the mobile scene if you have not already. Even if you are a brick and mortar store, it is imperative that you, at the minimum, make ... Read More »
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