So you have a successful crowdfunding campaign. Your product has been funded, manufactured, and shipped. The question is, now what? According to Retailbound, Inc. only one in fifty crowdfunded gadget entrepreneurs manage to get their product on the shelves of major retailers. The team behind Retailbound wants to improve these odds. The Chicago based company has been around since 2008, ... Read More »
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Spotlight: Creating a Startup for the Education Niche
Pilon In Small Biz Spotlight 0 387 Shares 176 154 8 48 3 Email this ArticlePrint This Article Zaniac is a business operating after-school learning centers focused specifically on science, technology, engineering, and math. And the brand also tries to provide a fun environment for kids to learn. But the real story behind Zaniac’s success, for entrepreneurs, is how the ... Read More »
Brightly Wearable Tech Tells You When You Need a Bathroom
Though it’s not a fun thing to discuss, incontinence is a fairly common issue for people above a certain age. For now, most people who experience it have to deal with adult diapers or opt for surgery. But very soon, technology might be able to provide a better way for people to deal with incontinence. Lir Scientific is the company ... Read More »
Don’t Just Enter a New Market — Create One
There’s a popular story about the founding of Netflix. In it, the company’s co-founder, Reed Hastings, came up with the idea after accruing a $40 late fee from Blockbuster for the movie Apollo 13. But according to recent reports, that story might not be entirely accurate. The company’s co-founders Hastings and Marc Randolph simply wanted to come up with a ... Read More »
Is America in the Midst of a High Tech Entrepreneurship Boom?
If you read the business press, you probably think the answer is yes. The popular media is full of stories about start-ups like Facebook, Groupon, Instagram, Linkedin, Snapchat, Twitter, WhatsApp, Yelp, and Zinga. American entrepreneurs are starting high tech companies at a feverish pace, the media experts say. Perhaps you shouldn’t believe everything you read in the popular press. Careful ... Read More »
Betraying Your Community’s Trust: A Lesson from the WhatsApp Controversy
For better or for worse, WhatsApp has utterly redefined the way its community communicate using their smartphones. Since its inception in 2010, the intuitively-designed messaging app has exploded in popularity — bursting its way into popular culture and cultivating a formidable user base of over a billion people worldwide. But with great power comes great responsibility. And after announcing a ... Read More »
Does Facebook Have a Double Standard When It Comes to Small Business Advertisers?
Facebook (NASDAQ:FB) as been accused of double standards when it comes to advertising after it repeatedly refused one small business’ attempts to launch an online ad campaign because the company sold Airsoft guns. Facebook’s advertising policy clearly states that paid posts cannot promote items such as “weapons, ammunition, or explosives.” And according to a member of the social media network’s Help ... Read More »
Those “I Voted” Stickers Offer a Small But Powerful Business Lesson (Watch)
The ‘I Voted’ Sticker Is Just One Big Psychological Hack How Instagram Completely Reshaped The Modeling Industry Social Media Deepens The Political Divide. Unfriending Makes It Worse The FDA Wants To Know About Your Nutella-Eating Habits Go on any social media platform on Election Day and you’re likely to see plenty of photos of “I Voted” stickers. But even though ... Read More »
Tips for Creating a Better Sitemap for Your Company Web Site
A sitemap is, perhaps, the most under-appreciated part of a website. As the internet integrates with our lives, it’s become nothing short of second nature for us to navigate across web pages — until we land on one with a low-quality or illogical sitemap design. A poorly designed sitemap makes it nearly impossible to find any important information and can ... Read More »
Facebook Announces Social VR Concepts, Cheaper Standalone VR Headset, and a Lot More at Oculus Connect
Facebook Announces Social VR Concepts, Cheaper Standalone VR Headset, and a Lot More at Oculus Connect HIGHLIGHTS Oculus Touch hand controllers will start shipping in December Zuckerberg said the next step for VR is social software Carmel browser allows people to surf the web in VR Facebook is working on a new virtual reality product that is more advanced than ... Read More »