We all know that companies would prefer to have only good reviews, and that company performance is largely motivated by obtaining such feedback because it helps businesses thrive. Reviews play an important role, as ReviewTrackers.com reports that 85 percent of consumers read them to determine whether or not local businesses are good or not. However, many people don’t realize just ... Read More »
HIGHLIGHTS “Take pledge to be a part of a cashless society from today,” Modi said Modi wants the youth of the country to lead the campaign Youth urged to teach at least 10 families everyday how to go cashless Prime Minister Narendra Modi on Sunday asked the youth of India to take a pledge and make the country a cashless ... Read More »
Not so long ago, mobile apps were a reserve of large corporations and businesses. However, that ace in the hole for the big guys has changed rapidly over the past two years. Today, smaller companies are serving clients better and seeing much greater returns on investment thanks to mobile apps. Any way you look at it, humans are wired to ... Read More »
‘ Google has given AdSense mobile text ads a sleek new look. In a recent article on the official Inside AdSense blog , the search engine giant has unveiled the new format that “allows for higher performance with a more beautiful and user-friendly appearance.” The redesigned version has been rolled out on mobile devices, so you should be able to take a look ... Read More »
Perception is everything. In the business world, people are naturally attracted to the biggest names, whether you call them influencers, experts, or [insert industry here] rock stars. But what if you aren’t a big name yet? What if you’re just starting out and looking to make a name for yourself? How can you get on the radar of people you ... Read More »
“The next big thing” is a phrase that gets tossed around often. Entrepreneurs dream of creating it but often don’t know where to look, so they head down a long, bumpy road that sucks their wallet and their inspiration dry. Of course, failure nearly always precedes success, but it doesn’t hurt to avoid failure when you can. If you’re embarking ... Read More »
There is a tendency within the digital sphere to uphold a future-oriented mindset. From social media to SEO, from algorithms to user experience, our approach and practices maintain a forecasting nature. Trends and methods are always observed and developed with the next step in mind and the future in sight, the end goal being to evolve with complexity and instinct ... Read More »
Many business owners and managers know Constant Contact for its easy-to-use email marketing software and service. A lot of the newsletters and updates that I receive from other small businesses go out through Constant Contact. (We use Constant Contact for our weekly radio show newsletter, too.) Just this week Constant Contact introduced a new service, an online survey tool. You ... Read More »
Customer experience is the number one concern when creating your website. You might not get it down the first time. Revisiting your design and features is a regular part of maintaining that site. Here are 10 smart widgets (mostly WordPress-only) that will allow you to tweak your site functionality to offer your customers more options to play with your site. 1. ... Read More »
Last week, Google released yet another gadget that may win them friends with small business owners. It’s called the Google Checkout store gadget and it essentially allows you to use Google Checkout and Google Docs to to easily create your own online store in a matter of minutes. What makes the gadget especially interesting is that because it’s tied to ... Read More »
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