Social Media

Five Ways Financial Advisors Can Cash In On Social Media

START SLIDESHOW › Just as the social media giants are making gains in audience, you can tag along—expanding your sales flow in the process. By Mostafa Razzak Many people in financial services see social media as a simple broadcast platform, where messages, blog posts and other featured communications stick to a billboard as though they were press releases or boilerplate ... Read More »

The royal twitterati: how the monarchy learned to love social media

The Queen has official Twitter, Facebook, Instagram and YouTube platforms. Her YouTube channel has existed for a decade. Photograph: WPA Pool/Getty Images View more sharing options Shares 19 Caroline Davies Thursday 16 February 2017 18.37 GMTLast modified on Thursday 16 February 2017 22.00 GMT The Queen almost never takes to Twitter personally – just twice, it seems – but for her aides, ... Read More »

SPECIAL REPORT: THE CHANGING ROLE OF SOCIAL MEDIA

Social media never played a bigger role than it did in this past presidential election. (Shutterstock) By Brian Taff Updated 2 hrs 14 mins ago PHILADELPHIA (WPVI) — Social media never played a bigger role than it did in this past presidential election. Now as we settle into 2017 what role will these platforms play? Well, for all the talk ... Read More »

Facebook chief Zuckerberg posts manifesto defending social media

Treatise seeks to counter concerns about fake news and terrorism recruitment Read next Rise of refugee ‘fake news’ rattles German politics WEDNESDAY, 15 FEBRUARY, 2017 Mark Zuckerberg © AFP Share on Twitter (opens new window) Share on Facebook (opens new window) Share on LinkedIn (opens new window) Save FEBRUARY 17, 2017 by: Richard Waters in San Francisco Facebook co-founder Mark ... Read More »

US Judge to Sentence Prolific Hacker in $55-Million Cyber-Attacks Case

A prolific foreign hacker behind cyberattacks that netted an estimated $55 million (roughly Rs. 368 crores) is facing sentencing by a US judge in a conviction considered an unusual win for law enforcement officials who have identified hundreds of others like him but failed to put them in handcuffs. Ercan Findikoglu, a Turkish national, had gone to great lengths to ... Read More »

Social Media Etiquette Should Define Not Defame Your Brand

What are your social media etiquette rules? Do you have them for your community on the media where you engage them in discussions? The past few Presidential elections really opened our eyes as to how important it is to create rules and content boundaries and how to use settings to control and enforce them. It was during those months that ... Read More »

5 Big Trends and Tips for Social Media Marketing

In the last five years, social networks have acquired about 1 billion new users. Over one third of the world’s population is now accessible via social media, and companies have gone from being skeptical about social media marketing to seriously investing in it. In this social media dominated world, marketing is heavily reliant on technology, but that technology remains focused ... Read More »

20 Taboo Topics to Stay Away From on Your Company’s Social Media Channels

If you use social media to promote your business online, you’ve probably put a lot of thought into what types of posts to share. But sometimes it can be just as important to consider what NOT to post on social media. Sensitive or taboo topics that don’t really relate to your audience can actually hurt your business if you post ... Read More »

Facebook and Google Begin to Police Fake News

The 2016 U.S. Presidential election cycle won’t be soon forgotten. It shattered old conventions and introduced a completely new way of running a campaign, including fake news. No doubt some of that content was generated for political purposes. But, for better worse, some fake news was created simply for profit. For social media giants Facebook (NASDAQ:FB) and Google (NASDAQ:GOOGL), this ... Read More »

MailChimp Gives Users the Ability to Create Facebook Ad Campaigns

A company known for more than a decade as a email marketing platform is launching into social media advertising as well.  Email provider Mail Chimp has announced the introduction of Facebook (NASDAQ:FB) Ad Campaigns, which according to the company will help users engage with existing customers and reach out to new ones. The platform for Facebook Ad Campaigns can be ... Read More »