News

7 Regrettable Things About LinkedIn Ads

Like a lot of marketers, I find LinkedIn Ads frustrating. The thing is, by making just a few needed improvements, both LinkedIn itself and advertisers could greatly benefit. For LinkedIn, advertising could be bringing in much more than a meager $181 million in revenues, as it did during the second quarter of 2016. Compare that to the advertising revenues of ... Read More »

Social Media Advertising vs. Traditional PPC

Advertising on the internet is a wonderful way to reach an audience that you would not have otherwise. Paid search and social media ads have come along way over the years and are now great tools to have in your overall search marketing efforts. While some people think of them as opposites or competitors, this isn’t true. They are separate ... Read More »

Does Facebook Have a Double Standard When It Comes to Small Business Advertisers?

Facebook (NASDAQ:FB) as been accused of double standards when it comes to advertising after it repeatedly refused one small business’ attempts to launch an online ad campaign because the company sold Airsoft guns. Facebook’s advertising policy clearly states that paid posts cannot promote items such as “weapons, ammunition, or explosives.” And according to a member of the social media network’s Help ... Read More »

UrbanClap

With more than 5,000 requests every day, it looks like busy Indians are easily opening their doors to UrbanClap, which offers 84 types of home services that can be ordered online, ranging from yoga to guitar lessons to wedding photography. Getting Urbanclap Coupons also helps you to get amazing deals! The startup initially started in Gurgoan now Gurugram, has just raised ... Read More »

Sony’s PlayStation VR Expected to Make Virtual Reality a Mainstream Technology

Sony’s PlayStation VR Expected to Make Virtual Reality a Mainstream Technology People who want to get away from it all can experience imaginary worlds, or something closer to home, as virtual reality becomes more of a reality with the introduction of devices that take full advantage of developing VR technologies. Last week, a Sony subsidiary launched its PlayStation VR (PSVR) ... Read More »

Twitter Charts Solo Path as Salesforce Rules Out Takeover

HIGHLIGHTS Salesforce said on Friday that it would not make a bid Twitter CEO Jack Dorsey may now have to chart an independent course Dorsey is likely to face intense scrutiny over his continued role as CEO Twitter Inc faces an uncertain future after Saleforce.com Inc , the last of the companies believed to be interested in buying the troubled ... Read More »

Instagram Reportedly Testing Live Video Feature Called ‘Go Insta’

Instagram Reportedly Testing Live Video Feature Called ‘Go Insta’ HIGHLIGHTS Feature tipped to be added to Stories section Users using feature to be shown at top of page with ‘LIVE’ tag Feature to be named ‘Go Insta’ Earlier this year, Facebook started rolling out its live video feature globally. Since then, the social media networking giant has been pushing this ... Read More »

Facebook Now Lets US Citizens Endorse Hillary Clinton, Donald Trump, Other Candidates

Facebook on Wednesday rolled out a new feature which lets users endorse US presidential candidates – Donald Trump and Hillary Clinton and even third-party candidates like Jill Stein and Gary Johnson. To activate this feature, go to any candidate’s Facebook page. Click “Endorsements” in the left-hand column and add your own endorsement. Facebook’s Help Centre has detailed instructions on how ... Read More »

LinkedIn Says Arrested Russian Hacker Tied to 2012 Cyber Breach

HIGHLIGHTS LinkedIn in May had confirmed the 2012 data breach Approximately 6.5 million passwords were reset in 2012 LinkedIn says the hacker has been arrested LinkedIn Corp. said a Russian man arrested by Czech police for alleged hacking was probably involved in the 2012 breach of its professional networking site that compromised more than 6 million users’ passwords. Czech police ... Read More »

Facebook Sparks Outrage as It Removes Swedish Breast Cancer Video

Facebook has removed a video on breast cancer awareness posted in Sweden because it deemed the images “offensive”, the Swedish Cancer Society said Thursday. The video, displaying animated figures of women with circle-shaped breasts, aimed to explain to women how to check for suspicious lumps. Sweden’s Cancerfonden said it has tried to contact Facebook without any response and has decided ... Read More »