Author Archives: Loknath Das

Lenovo Z5s leak hints at a version with Snapdragon 845 and 12GB of RAM

Lenovo Z5s is about to be released and according to a new leak on Weibo, the phone will come in two versions – a standard one that’s supposed to be with Snapdragon 678 and a more powerful Z5s Ferrari Edition. The latter is believed to sport the Snapdragon 845 chipset. But wait – there’s more. The photo was taken from ... Read More »

Volkswagen Developing New Lighting Technologies

Whenever we talk about cars or two-wheelers, we usually end up discussing engine performance, fuel efficiency, ride and handling and so on! When was the last time you discussed about automotive lighting while discussing cars! Let us guess, the answer is probably, never! There is so much to an automobile than what meets the eye! With rapid strides being made ... Read More »

LG V40 ThinQ to arrive in Europe

LG introduced V40 ThinQ back in October. This is the sixth V-series device from the Korean maker, but we rarely saw a retailer offering any of the phones in Europe. It appears that LG is about to change this trend, as a European variant of the V40 received a certification for wireless charging. The device was listed with two codes ... Read More »

Infinix Note 5 Stylus With 18:9 Display, 4,000mAh Battery Launched in India: Price, Specifications

Infinix Note 5 Stylus ₹ 15,999 was launched in India on Monday, at an event in New Delhi. The smartphone is essentially a variant of the Infinix Note 5, with minor differences on the specifications front, as well as support for a stylus called XPen. Highlights include it being part of the Android One programme, which promises timely updates as ... Read More »

A woman shared her tragic story of how social media kept targeting her with baby ads after she had a stillbirth

Source: The Washington Post Gillian Brockell At one of the saddest times of her life, Gillian Brockell kept seeing ads on social media that twisted the knife in her wound. In an open letter posted to Twitter and addressed to “Tech Companies,” the Washington Post opinion video editor says she continued to be targeted with motherhood ads after learning that her ... Read More »

I quit Instagram and Facebook and it made me a lot happier — and that’s a big problem for social media companies

Why quitting Instagram and Facebook made me happier   3:16 PM ET Wed, 5 Dec 2018 | 03:16 The first time I truly took a break from social media was in 2015, at a summer camp for burned-out adults called “Camp Grounded.” There were three rules: Take a camp name of your choosing, like Luna or Huckleberry, avoid talking about “W,” ... Read More »

Bose Frames Is a Pair of Sunglasses With ‘Audio Augmented Reality Platform’

Audio giant Bose on Tuesday announced the launch of a new product called Frames. Frames is claimed to be the world’s first audio augmented reality platform embedded into a pair of premium sunglasses. Using features like micro-acoustics and voice controls, Bose says Frames is the tiniest, thinnest, and most lightweight audio system it has ever unveiled. This pair of sunglasses ... Read More »

Sony Xperia XZ4 Compact CAD-based renders leak, video too

Over the past few weeks Sony’s upcoming Xperia XZ4 has started leaking – we’ve seen it in CAD-based renders, and a couple of days ago a purported spec list was outed too. Now it’s time for the phone’s smaller sibling to take the stage. So, without further ado, ladies and gentlemen, feast your eyes upon the Sony Xperia XZ4 Compact. ... Read More »

Back to basics: Measuring your social media efforts with unique acquisition channels

Segregating paid, organic and social activity in analytics clarifies the activity that drives which type of conversion   Most organizations are spending a considerable amount of money and resources on their social media marketing efforts. These efforts generally take the form of three types of effort – organic, paid and promoted (also referred to as owned, paid and earned). No ... Read More »

Mixpanel: iOS 12 adoption rate reaches 75%

The adoption rate of iOS 12 kept increasing at a steady pace, and yesterday it surpassed the threshold of 75%. For comparison, iOS 11 reached the same percentage on December 17, which is about three weeks slower. Data also revealed that one of every 20 iDevices devices is still on versions prior to iOS 11, and most of them are ... Read More »