To be successful in a social media campaign, you need to have a mechanism for audience growth. Most of your tactics, such as posting new content regularly and engaging with your audience on a regular basis, will carry this effect to some degree, but if you’re interested in scaling your strategy up, or if your traditional methods have led you ... Read More »
Your customer experience should be transparent, direct, and social. It should be proactive and reactive, and you should engage with everyone, regardless of the types of insights they share. That’s the premise behind recently-released book, Hug Your Haters, by Jay Baer, who has provided data-backed metrics to support the reasoning that it helps to engage with your customers. Not only ... Read More »
Some people call LinkedIn the Facebook of the working world. While the platform definitely draws comparisons, employers don’t search it to be updated on your latest party or to play Candy Crush. They want to learn more about you and your professional experience. Once an employer reaches your profile, they’ll want to know some things right away. Your profile should ... Read More »
Want to advertise on Pinterest but not sure where to start? Even brands with budgets of $50 or less can create Promoted Pins to increase their reach on Pinterest. To learn how to make the most of your advertising budget on Pinterest, take a look at the tips below. How to Advertise on Pinterest Without Spending a Ton Choose Your Objective On ... Read More »
Pinterest is finally introducing Buyable Pins to the web version of its site — and a new shopping bag is being rolled out too. Last year, Pinterest introduced “Buyable Pins” on mobile and later integrated them into eCommerce platforms such as Bigcommerce, eBay-owned Magento and IBM Commerce. Now, the social network is finally announcing that the Pinterest buy button that ... Read More »
With so many potential customers on Facebook, and more likely on the way, it’s almost a must for businesses to have a presence there. If you want to know how to create a Facebook business page, but aren’t sure where to start, here’s a simple step-by-step guide to help you get the most out of your new page. How to ... Read More »
HIGHLIGHTS Lenovo India is tipping a 4GB of RAM variant for India The K5 Note was launched with 2GB of RAM in China The Lenovo K5 Note sports a 13-megapixel rear camera We know Lenovo is set to launch the K5 Note in India on August 1. Over the weekend however, the company revealed that a new variant of the ... Read More »
HIGHLIGHTS Comic Con is an annual celebration of pop culture Superhero movies have come to dominate Comic Con The coolest reveal this year is the Justice League trailer Over the years, Comic Con has come to be about so much more than just comics, becoming a place for all things pop-culture. These days, that usually translates into superheroes, and this ... Read More »
HIGHLIGHTS There are lots of free Messenger chatbots you can talk to These bots let you quickly get information on a number of topics We found bots for finding books, when your flight lands, and more There’s a lot of buzz around the idea of chat bots ever since Facebook built out bots for Messenger, some of it more successful ... Read More »
HIGHLIGHTS Facebook to announce shifting to Office 365 next week Facebook will use emails and calendar features Facebook at Work will be used for collaboration Facebook next week is expected to announce that its 13,000 employees will shift to Microsoft’s Office 365. The social giant has “signed a deal” to use Microsoft’s Web-based productivity suite. WSJ reports that Facebook’s 13,000 ... Read More »
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