Blogs are a great way to boost your content marketing strategy and improve your brand awareness. Whether you’re trying to revitalize your old blogging content or you’re deciding if blogs are right for your brand, it’s helpful to understand the benefits of blogging and the statistics that prove it’s a helpful strategy choice. In this guide, we discuss what blogs ... Read More »
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How will digital natives leverage their technology advantages?
There is a digital gap among users within the technology space split into two groups: digital natives and digital immigrants. Essentially, a digital native is an individual born in the 1980s or later who has grown up surrounded by multiple mediums of technology and experienced the evolution of technology, whereas a digital immigrant is someone born prior to 1980 who ... Read More »
How startups can grow their customer experience with an efficient open source technology
Customer experience is a powerful weapon that can scale a small business or revive a dead one. There is no denying the fact that businesses strive to achieve customer delight by all means. And open source software can help businesses achieve this objective. In order to achieve a superlative customer experience, we have to understand the following pain-points that a ... Read More »
These six tech companies are worth $500 billion, and their earnings are about to sway the market
As 2017 dawned, two tech companies were worth $500 billion on their own. That number has since tripled, forming a group of half a dozen tech companies worth at least half a trillion dollars that dominate the markets as their products weave their way into every facet of consumers’ lives. All six companies — Alibaba Group Holding Ltd. BABA, +0.20% , Alphabet Inc.GOOGL, +0.41% GOOG, +0.54% , ... Read More »
Saved by Sensors, Sony Aims to Expand Their Use in Robotics, Self-Driving Cars
HIGHLIGHTS Sony is poised to report is highest-profit ever, thanks to sensors The company has been losing ground to rivals for years It is now focusing on sensors and gaming to keep up Sony Corp is poised to report its highest-ever profit this year on strong sales of image sensors after years of losing ground in consumer electronics and hopes to ... Read More »
Airtel, Ola Partner to Offer ‘Integrated Digital Offerings’ to Their Customers
Bharti Airtel and Ola have partnered to integrate Airtel Payments Bank and Ola Money into their respective services. This partnership looks to leverage Ola services on Airtel platfoms, and vice versa, in India. Notably, all Ola devices used by driver partners will now be powered by Airtel 4G, and in return, Airtel’s suite of entertainment will be offered on ‘Ola ... Read More »
5 Effective Ways That Businesses Can Use Social Media to Promote Their Products and Services
Social media is becoming a crucial part of every business. The advancing technology and busy schedules are driving people to do everything online. Therefore, any help that you offer your audience will help you gain visibility and demonstrate the commitment that your company has to delivering high-quality service. These tips will help you use social media wisely. Know your audience ... Read More »
The First LG Laptops Are on Their Way to the U.S. Market
LG, the Korean electronics giant known for its smartphones, appliances and tablets is bringing its first laptops to the U.S. market. The company announced the release of the Gram series of laptops in a press release recently. The machines, named Gram to highlight their light weight, are available in 13-inch and 14-inch models. The 13-inch model has 128GB of storage, ... Read More »
Judy Chan of Urban Airship: 82 Percent of Millennials More Likely to Use a Loyalty Card on Their Mobile Device
Urban Airship, a mobile SaaS company, recently surveyed 2,000 consumers on how their attitudes and usage of mobile wallet technology, like Apple Wallet and Google Wallet have changed. The findings point to a rapid shift in mobile consumer behavior, including: More than half of those surveyed (54 percent) had already used a mobile wallet pass in one form or another. ... Read More »
The First LG Laptops Are on Their Way to the U.S. Market
LG, the Korean electronics giant known for its smartphones, appliances and tablets is bringing its first laptops to the U.S. market. The company announced the release of the Gram series of laptops in a press release recently. The machines, named Gram to highlight their light weight, are available in 13-inch and 14-inch models. The 13-inch model has 128GB of storage, ... Read More »