Recently I spoke at an event and used the word “app” in my remarks. Afterward, someone approached me and said, “I enjoyed your talk … but, can you please explain, what is an ‘app’?” Talk about a reality check! It was like getting a bucket of cold water in my face. It was a perfect reminder of a lesson I ... Read More »
Okay, I’m going to start with a question. What would happen if a hacker decided to launch a cyber attack against your business? Would they be successful? Would they easily gain access to your company’s sensitive information? Or would their attempt fall flat? Believe it or not, cyber security isn’t just a concern for large businesses. It’s something that small ... Read More »
What if I told you that websites and smartphones had hamburgers in them? You would probably think that I have totally lost it after coming off my meds. But it’s absolutely true, I kid you not. When you open an app on your smartphone or some websites today, you could be looking at a hamburger — a hamburger menu icon, ... Read More »
With the rise of iPhone crazies, Blackberry geeks and Android fanatics, mobile search is finally beginning to experience the growth that search folks hoped it would. Services like FourSquare, Twitter geolocation and Yelp for Mobile will only intensify this growth over the coming year as they create new opportunities for search and users to go mobile. Paul Rosenfeld was absolutely ... Read More »
Here is news important to your business from the recent week. The Small Business Trends editorial team has you covered, always looking for the stories that will give you a competitive edge and better business insight. Check them out below. Mobile Phone with Firefox operating system coming to the U.S. Firefox is best known for its Web browser. But did ... Read More »
Usefulness Functionality Price Summary Most smartphones are sold with carrier bloatware on top of manufacturer bloatware, but the value of a phone that’s “pure Android” is to eliminate much of that annoyance. The Moto X Pure Edition is the third and latest iteration of the Moto X, and surprisingly priced lower than 2014’s Moto X. It’s the first Motorola phone ... Read More »
Apps are no longer considered merely a “branding exercise” for small businesses. Business owners are becoming wise to the marketing power a well-designed, intuitive app can bring. From simplifying online purchases to providing easy-to-access information, the benefits are undeniable which is why small businesses must develop mobile apps to stay competitive. Why Small Businesses Must Develop Mobile Apps In previous years, ... Read More »
With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »
Where once expansion meant building stadiums, adding teams and landing broadcast TV contracts, the NFL, NBA, and others have turned to social media to reach fan followings in foreign countries. The NFL teamed with Twitter to live stream 10 games this season worldwide for free (after testing the approach with Yahoo for one game a year earlier. And when it ... Read More »
Werner Roets180 Comments: 0 Article views: 230 Social media and the death of a 12 year old 19 January 2017, 14:37 On 30 December 2016, 12 year old Katelyn Nicole Davis went outside her house, put her mobile phone on a table and pressed the “Go Live” button on her Facebook profile. She spent the next 42 minutes talking about ... Read More »
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