Social media never played a bigger role than it did in this past presidential election. (Shutterstock) By Brian Taff Updated 2 hrs 14 mins ago PHILADELPHIA (WPVI) — Social media never played a bigger role than it did in this past presidential election. Now as we settle into 2017 what role will these platforms play? Well, for all the talk ... Read More »
Apps are no longer considered merely a “branding exercise” for small businesses. Business owners are becoming wise to the marketing power a well-designed, intuitive app can bring. From simplifying online purchases to providing easy-to-access information, the benefits are undeniable which is why small businesses must develop mobile apps to stay competitive. Why Small Businesses Must Develop Mobile Apps In previous years, ... Read More »
With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »
Barring Facebook, Messenger, Instagram and other hugely successful names, many apps are actually rarely used or even downloaded by mobile device owners. Yet many businesses spend considerable time and resources creating apps to engage customers. A new study from comScore now says we’re nearing the “Peak App” moment, which suggests businesses should revisit their mobile app strategy. Highlights of the comScore ... Read More »
Here you have the instructor led classroom experience and at the place one is sure to receive high quality assistance from the experts in the industry. The matter has the downloadable e book and this makes you learn the concepts in the genre of quality management and in the process one can have hands on experience in the field. In ... Read More »
A company known for more than a decade as a email marketing platform is launching into social media advertising as well. Email provider Mail Chimp has announced the introduction of Facebook (NASDAQ:FB) Ad Campaigns, which according to the company will help users engage with existing customers and reach out to new ones. The platform for Facebook Ad Campaigns can be ... Read More »
Brand loyalty is never more important to consumers than when buying a car, choosing between Coke and Pepsi, or upgrading a smartphone. Whether you are a hyper-loyal iPhone user or you prefer an Android or other device, there is one admission that we all, as smartphone users, must make. Apple’s original iOS, and the interface and environment that it existed ... Read More »
Etsy (NASDAQ:ETSY) just announced a further simplification of it’ payment process by allowing buyers to use Apple Pay on the web. Before this announcement, Etsy customers had to use the company’s iOS app in order to use Apple Pay. This of course required having to install the app on the phone. As of now, buyers can use Apple Pay directly ... Read More »
When Apple launched the MacBook Air, it introduced a new level of portability in computing with a very slim form factor and functionality that got everyone’s attention. Although it has taken a while, Acer (TPE:2353) has one upped Apple with the announcement of its new laptop and a two-in-one, called the Swift 7 and Spin 7 respectively, at the IFA ... Read More »
MORE LIKE THIS A step back in time: Going back to my 2013 Android phone for perspective Hands on: Motorola’s Droid 3 is almost an awesome phone Motorola Droid 4: Snappy performance and a great keyboard VIDEO Review: Huawei’s Mate 9 gives good value for the price If you’ve been following Android for long, you probably have pretty pleasant memories ... Read More »
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