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Town of Renfrew approves new social media policy

New website/social media policy Renfrew Mercury By Tiffany Lepack The Town of Renfrew approved a new website and social media policy on Feb. 14. The 24-page report is a policy statement for the use of the relaunched website and various social media accounts. Town clerk Kim Bulmer told council they currently have fringe Facebook pages and are looking to move ... Read More »

Six Predictions For The Biggest Social Media Trends Of 2017 — And How Marketers Can Take Advantage

POST WRITTEN BY Forbes Communication Council Communications, PR, public affairs & media relations executives from Forbes Communications Council share firsthand insights. Social media is constantly evolving, and 2017 has already seen many new trends on the rise. So which of these trends should marketers be paying attention to in the coming months to keep their accounts on the cutting edge ... Read More »

SPECIAL REPORT: THE CHANGING ROLE OF SOCIAL MEDIA

Social media never played a bigger role than it did in this past presidential election. (Shutterstock) By Brian Taff Updated 2 hrs 14 mins ago PHILADELPHIA (WPVI) — Social media never played a bigger role than it did in this past presidential election. Now as we settle into 2017 what role will these platforms play? Well, for all the talk ... Read More »

The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

Paytm Says It’s Confident of Topping Total Card Transactions in India

Paytm Says It’s Confident of Topping Total Card Transactions in India With 8.5 million daily transactions on its platform, Paytm on Thursday exuded confidence that the digital payment company will soon overtake the cumulative transaction volume for cards in the country. The Alibaba-backed company said it has also seen a multi-fold rise in its userbase post demonetisation in November. “… ... Read More »

Alibaba Accuses IP Firms of Filing Fake Counterfeit Claims

Alibaba Accuses IP Firms of Filing Fake Counterfeit Claims Alibaba Group Holding Ltd on Thursday alleged that several intellectual property agencies were filing false complaints against vendors on its e-commerce platforms. The company called for a boycott of these IP agencies, also known as “reputation-protection” firms, which are hired by businesses to help manage their IP rights. Alibaba singled out ... Read More »

Judy Chan of Urban Airship: 82 Percent of Millennials More Likely to Use a Loyalty Card on Their Mobile Device

Urban Airship, a mobile SaaS company, recently surveyed 2,000 consumers on how their attitudes and usage of mobile wallet technology, like Apple Wallet and Google Wallet have changed.  The findings point to a rapid shift in mobile consumer behavior, including: More than half of those surveyed (54 percent) had already used a mobile wallet pass in one form or another. ... Read More »

How Apple Changed the World of Smartphones

Brand loyalty is never more important to consumers than when buying a car, choosing between Coke and Pepsi, or upgrading a smartphone. Whether you are a hyper-loyal iPhone user or you prefer an Android or other device, there is one admission that we all, as smartphone users, must make. Apple’s original iOS, and the interface and environment that it existed ... Read More »

Apple Products, Phablets Top List of Most Popular Mobile Devices This Holiday Season

Post-holiday season, you’re most likely to find traffic to your site or eCommerce store coming from Apple devices or phablets– if any brand. That’s because both Apple devices and, more generally, phablets were among the top gifted mobile devices this holiday season. Best Selling Mobile Tech During the 2016 Holidays Apple Devices and Phablets Were the Flavors of the Holiday ... Read More »

10 Features of Apple’s iOS 10 Small Businesses Need to Know About

The new iOS 10 by Apple (NASDAQ:AAPL) has been described by the company as its biggest release yet, and as an operating system with more personal, powerful and playful features. The good thing for small business owners is that the new features would seem to drastically enhance the way you can run your business on your iPhone or iPad. Whether ... Read More »