Tag Archives: Insights

State of Social Media and CX: Key Insights From Q1 2021

In the Q1 2021 Social Media and CX Trends Report, Socialbakers provides an analytical look at the growing importance of customer experiences and the data in paid, organic, and influencer marketing that marketers need to know to deliver stellar CX in 2021. Highlights of this report include the effects of social on the pre- and post-purchase customer journey and the ... Read More »

Social Media Insights: All Talk And No Action

Steve Auger Follow Research analyst, special situations, long/short equity, ETF investing Send MessageStock Market Student Summary BUZ is the first fund to attempt to use social media analytics to invest in stocks. The theory is that AI can lead to deep analysis of finance on social. After almost a year live, BUZ has underperformed a passive index of large cap ... Read More »

Sameer Patel of Kahuna: Modern Mobile Marketing Provides Realtime Link between Insights and Interaction

Small Business Trends: Give us some of your personal background. Sameer Patel: I have been in enterprise software for about 20 years. And prior to that I was at SAP for four years. I joined SAP to help build out their presence in collaboration software and took that product to many millions of users. I had a fantastic team at ... Read More »