Talk about getting inspired. One of my favorite TED talks of all time, and the best one I’ve seen about social media, is from 2017 and features Dao Nguyen, the publisher of BuzzFeed, talking about going viral. Here’s the video: Starting with a story about an employee who was greeted by live goats in his office, which BuzzFeed live-streamed over ... Read More »
HIGHLIGHTS Pixel 2 offer includes a flat discount, apart from a card-based discount Flipkart’s Big Shopping Days sale will be held from Thursday There will also be discounts on iPhone 7 and Xiaomi Mi A1 The Google Pixel 2 is the company’s latest offering in the premium smartphone segment but the steep pricing has been putting off a lot of prospective buyers, ... Read More »
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Hagai Tal, CEO at Taptica. At the beginning of last year, ad tech saw a market correction. After several years of overvaluation, investors had finally sobered up. By late 2016, the outlook for ad tech ... Read More »
Fitness trackers and smartwatches (AP Photo/Bebeto Matthews) Fitbit has taken a hit with year-on-year Q4 sales but the wearable tech market is bigger than ever. They are the two main takeways from the latest IDC Worldwide Quarterly Wearable Device Tracker, which states that Fitbit shipments were down 22.7 percent in the fourth quarter of 2016: 6.5 million units compared to ... Read More »
On May 19, 2001, Apple Inc. officially opened its first two retail stores in Tysons Corner, Virginia, and Glendale, California. The initial public opinion was along the lines of Apple being scoffed at and written off by critics as doomed from the start. But unfortunately for the critics, Apple’s retail operation would go on to become one of the most ... Read More »
Some small businesses are still not fully tapping into the greatest marketing opportunity of our time: the Internet. Many businesses now have a website and can interact with potential consumers via desktop, but these businesses are still behind the ball because increasingly, online traffic is being conducted through mobile phones. Small businesses are missing out because they either: a.) Do ... Read More »
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