Tag Archives: Brands—Then

Lenovo Thought It Knew How to Fix Tarnished Brands—Then It Bought Motorola

Lenovo Chief Executive Officer Yang Yuanqing, shown in his office in Beijing, has vowed to restore the Motorola brand. PHOTO: STEFEN CHOW FOR THE WALL STREET JOURNAL By KATHY CHU and JURO OSAWA Updated Jan. 16, 2017 12:12 p.m. ET 71 COMMENTS When China’s Lenovo Group Ltd. took over fading mobile-phone pioneer Motorola Mobility in October 2014, Chief Executive Yang ... Read More »