Author Archives: sristy

Don’t Just Enter a New Market — Create One

There’s a popular story about the founding of Netflix. In it, the company’s co-founder, Reed Hastings, came up with the idea after accruing a $40 late fee from Blockbuster for the movie Apollo 13. But according to recent reports, that story might not be entirely accurate. The company’s co-founders Hastings and Marc Randolph simply wanted to come up with a ... Read More »

Startup Makes Wearable Tech to Monitor Vitals, Head Trauma

Believe it or not, there are some tech companies that aren’t interested in smartglasses or smartwatches. MC10′s approach to wearable technology has been to completely re-imagine how that technology can be used to monitor and improve a person’s health. It’s technology that can take your vitals, monitor for possible trauma, and even improve the outcome of surgical procedures. This is ... Read More »

69 Percent of SMBs Focus IT Budget on Emerging Tech

Sixty-nine percent of small and medium-sized businesses are devoting part of their IT budget for 2016 to newer and emerging technologies. These include technologies like 3D printers and wearable devices, as well as dashboard and data visualization software applications. The stat comes from a new survey-based whitepaper by technology company Insight Enterprises Inc. (NASDAQ: NSIT). That figure raises to three in ... Read More »

Emerging Markets for High Tech Ideas

0 Nobel Prize-winning economist Kenneth Arrow explained why entrepreneurs rarely sell their new product ideas to established companies better able to exploit them. His answer has become known as “Arrow’s Information Paradox” and goes like this: If you try to sell someone a piece of knowledge, like an idea for a new product, they won’t buy it unless you also ... Read More »

Here Are Some Last Minute Facebook Advertising Tips for the Holidays

If you haven’t been working on your holiday advertising game plan since September, you’re actually late to the party. Many successful marketers start holiday-specific advertising early in the fall to get exposure among users and influence consumer shopping early on, especially on Facebook. In fact, I can recall seeing gift-giving, holiday-related advertisements on Facebook as early as the beginning of ... Read More »

30 Hot Trends in Millennial Fashion for the Office This Winter

Looking to update your work wardrobe for the upcoming winter season? There are plenty of great options out there for trendy office fashion that’s both comfortable and professional. This winter, you can see many classic trends like blazers, fitted pants and pencil skirts updated in new and unique ways. And you can also see some more trendy items that can ... Read More »

It’s Come to This? Pro-Trump Entrepreneur Blocked from Incubator’s Social Network

Andrew Torba, founder of Gab.ai, a social network preferred by conservatives, has been blocked from Y Combinator’s (YC) private social network, Bookface. Officials at Y Combinator, a funding source for early startups, says  it was due to a Facebook post that, allegedly, violated the investment firm’s harassment policy. What was the Real Reason Andrew Torba Got Booted from Y Combinator? ... Read More »

7 Ironclad Reasons Snapchat Stories are Superior to Instagram Stories

There are seven reasons why Snapchat stories is superior to Instagram stories and none of the reasons are features that can be copied. The core functionality of Snapchat and Instagram are worlds apart, and that has created two different native cultures. If we go back in the annals of history to Snapchat 1.0 and Instagram 1.0 we will see two completely ... Read More »

Facebook Unveils New Community Help, Safety Check, Donation and Non-Profit Partnership Tools

Facebook (NASDAQ: FB) recently unveiled some new tools as part of its Live feature at the social network’s first Social Good Forum held on 17 November in New York. The new tools include community help, safety check, an expanded fundraiser features, and nonprofit partnerships. New Facebook Features for November 2016 Naomi Gleit, VP Social Good at Facebook, said the new ... Read More »

YouTube Users, Would You Switch to Twitch?

Twitch’s plan to have a piece of YouTube’s pie is no longer a secret. The Amazon-owned video-streaming platform has been adding more and more services that have traditionally only been available on YouTube. In August this year, Twitch updated its video upload feature, allowing users to upload videos directly to the platform. This means that streamers can now apply their production ... Read More »