Snapchat may soon be able to sell ads based on things it recognizes in users’ photos. The company recently filed a patent for a behavioral targeting system that uses image recognition software to find specific items and then suggest filters based on those items. So for example, if Snapchat recognizes that a photo includes the Empire State Building, it could ... Read More »
Each minute, 350,000 tweets are sent out. With the stiff competition out there, you require equally potent strategies to ensure that your business is seen, heard and your product or service bought. But social media isn’t cheap. It requires a sizable investment of time and talent in content creation, marketing and analysis. So how do you double your social media ... Read More »
Oh snap! Snapchat wants you to hold on to your photos and videos for a little longer. The new Snapchat Memories feature is a shareable and searchable archive of snaps. The feature allows you to save photos you take within Snapchat’s server. The company, in its press release describes Memories as “a personal collection of your favorite moments that lives ... Read More »
Ladies and gentlemen. We come together today to once again mourn the loss of Facebook organic reach, to share the grief all of us marketers feel. And perhaps, in that sharing, we can find the strength to look toward the future with some hope. Facebook Organic Reach Takes a Big Hit Yes, organic reach on Facebook is abysmal and getting ... Read More »
v On July 19, Twitter (NYSE:TWTR) announced the creation of an online application process for verified accounts. This process marks the first time that the social media giant has opened the gates to allow any person or business to apply for verified status. What is a Verified Twitter Account? If you’ve used Twitter, you’re sure to have come across those ... Read More »
Pinterest is finally introducing Buyable Pins to the web version of its site — and a new shopping bag is being rolled out too. Last year, Pinterest introduced “Buyable Pins” on mobile and later integrated them into eCommerce platforms such as Bigcommerce, eBay-owned Magento and IBM Commerce. Now, the social network is finally announcing that the Pinterest buy button that ... Read More »
Social networking giant Facebook (NASDAQ: FB) last week reported the first successful full-scale test flight of its ambitious Aquila solar-powered high-altitude unmanned aircraft. It’s part of an ambitious goal to bring four billion more people online — more customers, freelancers and maybe even partners for your business. “After two years of engineering, I’m proud to announce the successful first flight ... Read More »
Remember the Ice Bucket Challenge from a few years back? The viral videos had everyone from LeBron James to former President George W. Bush getting buckets of icy water dumped onto their heads — all for a good cause, of course. The Ice Bucket Challenge was created to support research into a cure for ALS, or Lou Gherig’s Disease. But ... Read More »
With so many potential customers on Facebook, and more likely on the way, it’s almost a must for businesses to have a presence there. If you want to know how to create a Facebook business page, but aren’t sure where to start, here’s a simple step-by-step guide to help you get the most out of your new page. How to ... Read More »
HIGHLIGHTS Lenovo India is tipping a 4GB of RAM variant for India The K5 Note was launched with 2GB of RAM in China The Lenovo K5 Note sports a 13-megapixel rear camera We know Lenovo is set to launch the K5 Note in India on August 1. Over the weekend however, the company revealed that a new variant of the ... Read More »
Techosta Where Tech Starts From