Social media’s potential impact for small businesses cannot be understated. But if you’ve been using social media for awhile, then you probably already know a lot of the standard tips. However, there are plenty of other things you can do on social media aside from just posting product photos and responding to customer inquiries. Here are some social media marketing ... Read More »
Twitter (NYSE:TWTR) isn’t just a social media network. Over the course of the last decade, the microblog site has emerged to become an integral part of global society in its own rite. Twitter is a place where anyone can find fame, elections are fought and won and news travels the globe at break-neck speed. Bearing that in mind, it’s little ... Read More »
Facebook (NASDAQ:FB) had 1.71 billion monthly active users as of the second quarter of 2016, and by the time the company finishes monetizing its platform, it might be selling everything under the sun. The latest venture is the second iteration of Marketplace, which was first launched in 2007. This time around Marketplace is available only on mobile, which will go ... Read More »
Small businesses are waking up to the potential for using social media to market their products, a new study has found. How Small Businesses Are Using Social Media According to the report by SCORE, a nonprofit association for small businesses, 45 percent of these small companies use social media marketing to promote a specific product or service. Apart from product ... Read More »
Perception is everything. In the business world, people are naturally attracted to the biggest names, whether you call them influencers, experts, or [insert industry here] rock stars. But what if you aren’t a big name yet? What if you’re just starting out and looking to make a name for yourself? How can you get on the radar of people you ... Read More »
Small businesses and others seeking a better way to communicate with customers or partners in tech challenged areas should rejoice. Facebook (NASDAQ:FB) has launched lighter version of its Android Messenger app. The new bare-bones Messenger app is designed for people in areas with slow internet connections as well as for older phones with less powerful processors and less memory. Introducing ... Read More »
Facebook (NASDAQ:FB) is constantly rolling out new features and updates, many which enhance user experience while also facilitating advertising and e-commerce activity. As the platform continues to enhance the intersection of recreational communication and business interactions, the latest available features provide outlets for improved communication and challenges in creativity for the 50 million-ish active businesses on Facebook. The latest of ... Read More »
ProFinder is a new professional services marketplace that LinkedIn (NYSE:LNKD) is piloting across the U.S. It is a “freelancer for hire” site similar to Fiverr, Flexjobs or Upwork, designed to help businesses find local freelance talent. How LinkedIn ProFinder Works To request a service, the business owner or manager goes to the ProFinder website and answers the “What service do you ... Read More »
Social media is an essential tool for many different businesses. But for some, knowledge of social media is an absolutely integral part of running a business. If you really GET social media, here are some potential small business ideas you can use to build a business around your social media expertise. Social Media Business Ideas Social Media Consultant Use your ... Read More »
You’ve heard it a million times. Entrepreneurs and solopreneurs need to use social media to grow their audience and interact with prospects and clients. It’s true. Social media is one of the most effective ways to get in front of the people you want to serve. But so many entrepreneurs are doing it wrong. If you’re not succeeding at social ... Read More »
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