Tag Archives: The

How to Use the New Instagram Live

In the last few weeks, Instagram announced it was adding a live feature to its now popular Instagram stories — and it has. Live videos are already popping up on Instagram! The new feature allows users to stream real-time videos via Instagram Stories. But unlike Facebook Live and Periscope, Instagram Live videos aren’t hosted on the platform. They are immediately deleted ... Read More »

As the Job Market Heats Up, Consider These Bonuses to Keep Employees Happy

A bonus is additional compensation paid to an employee. As the job market heats up, the competition among employers to attract and retain good workers is growing. Bonuses may be a way for your company to gain a competitive edge in the job market. This is especially true for small businesses that may not offer the same menu of fringe ... Read More »

Here’s Must-Read Data on the Uber-Competitive Automotive PPC Market (Infographic)

Each year, Google processes billions of automotive industry queries across the United States. In fact, 69 percent of people use Google Search to find answers when they need automotive services. In automotive PPC, the competition is fierce! Understanding the most current auto industry trends and car advertising tactics gives smart marketers a leg up on the competition. That’s why we ... Read More »

The Invisible Hand of the Market Revealed!

I am not a great artist. Don’t get me wrong, I can draw a lot of things fairly well and I can compose a scene clearly, but I wouldn’t consider myself a great draftsman like Arno, Watterson, or my late friend, Richard Thompson. So when I had to draw a realistic hand for this cartoon, I kind of cheated. I ... Read More »

The Cylindrical, Powerful New Mac Pro Carries a Hefty Price Tag

Apple introduced its unusual-looking Mac Pro last week, bringing the cylindrically-shaped desktop computer to the market before the end of the year. The company says the new computer should be available by December. Clearly, the first thing you’ll notice on the Mac Pro is its appearance. The company says the computer is designed around a thermal core and there’s just ... Read More »

Mac Users, The Wait For a New Version Of Office May Soon Be Over

It isn’t easy to be an Apple fan and a fan of Microsoft Office, too. But some small business owners are certainly in that boat.You may prefer a Mac for work, but clients can’t stop sending you .doc files. So what is a Mac loving Microsoft Office using business owner to do? Well, fortunately a solution is at hand. The ... Read More »

VR, education and customer service: The social media trends to watch in 2017

Social media continues to serve as an important part of online interactions, but what’s in store for social in 2017? Education, virtual reality and using social media for customer service are key trends that will develop next year, according to Ryan Holmes, founder and CEO of Hootsuite. Hootsuite, founded in 2008, helps organizations manage multiple social media accounts and understand ... Read More »

Why Education Is The Best Marketing

David Williams/Bloomberg There are a variety of options when it comes to marketing tactics, but one of the best investments isn’t in social media, billboards, or websites, but instead in education. Many companies take advantage of education to teach customers about their products and to keep customers coming back for more with great success. Consider the example of education at ... Read More »

2016, the year that was: Education

s, yet little action. from www.shutterstock.com Author Claire Shaw Education Editor, The Conversation Partners View all partners Republish this articleRepublish our articles for free, online or in print, under Creative Commons licence. Email Twitter21 Facebook7 LinkedIn20 Print This has been the year of consultation but little reform. In the lead up to the general election in July, rumours spread about ... Read More »

Colliers rethinks the marketing strategies of Vancouver tech firms

Procurify co-founder Aman Mann says Vancouver’s tech sector is still maturing.RIC ERNST / VANCOUVER SUN Hootsuite’s headquarters in Vancouver.HANDOUT / VANCOUVER SUN B.C.’s technology sector is maturing with more first-generation start-ups stabilizing and seeking newer, higher-quality downtown office space, according to a new report by Colliers International. Tech firm growth in Metro Vancouver, Victoria and Kelowna has been changing tech ... Read More »