Tag Archives: reality

Could the Future of Virtual Reality Lie in Enterprise Software?

HIGHLIGHTS VR can enable immersive lessons, and be useful for education and training It is making an impact in gaming but also has potential in enterprise Early adoption of VR is slowing, but this is fairly typical, says HTC “Virtual reality can enable unique experiences that are not available through any other platform, and come in a number of different ... Read More »

Augmented reality: Is Pokemon Go-style technology the future of football?

Matchday programmes used to be the place to find out the two teams, discover what your left-back’s favourite film was, or see which local companies were offering a 10% discount when you visited with your copy. Nowadays you can use your paper programme to watch videos… straight from the page. It might sound like magic, but a forward thinking semi-professional ... Read More »

Computex 2017: Microsoft Details Asus, Dell, Lenovo Mixed Reality Headsets

HIGHLIGHTS Asus’ headset will come with a “futuristic” head-mount Dell’s headset will focus on affordability and comfort Lenovo’s headset will have built-in sensors for inside-out tracking We’ve known since last year’s Computex that Microsoft is working on mixed reality (MR) devices and has been over the year joined hands with HP, Acer, Dell, Asus, and Lenovo for headsets. Windows 10 ... Read More »

Technology approaches real human voices; could ‘new reality’ of fake audio be on horizon?

Asher Labovich, 13, and his 10-year-old brother, Emerson, left, mess around with the family’s Alexa, an Amazon Echo voice assistant, while their mom, Laura Labovich, watches in Bethesda, Md. (Bill O’Leary / The Washington Post) What if you could make President Trump say whatever you wanted? How about listening to the vaguely robot-like voice of yourself, programmed into an app ... Read More »

The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

Lenovo Phab 2 Pro Brings Mobile Augmented Reality to Small Businesses

At the company’s TechWord event in San Francisco recently, the new Lenovo Phab 2 Pro was unveiled. Along with a boatload of other high-tech features, the phablet also brings affordable augmented reality within reach of many small businesses. The mobile device is the first flagship smartphone equipped with Google’s Project Tango, a technology that uses the different components in certified ... Read More »

The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

Could Business Meetings of the Future Be in Virtual Reality?

A new offering from virtual reality company Oculus, now owned by Facebook, could have interesting implications for small businesses. Oculus Rooms and Parties are new features for Gear VR users. They’ll also be available on Oculus Rift devices in 2017. Parties are essentially group voice calls that take place in virtual reality. You can add up to three friends to ... Read More »

The Future of Mobile Marketing: Smartphones and Augmented Reality

With each new year, marketers continue to say that mobile marketing is going to be huge. Has the time already come, or are there more developments in mobile marketing and technology yet to be seen? Mobile is one of the most innovative technology platforms out today, and with about 50% of mobile users (and 70% of affluent customers) owning a ... Read More »

Snapchat Could Use Augmented Reality to Differentiate From Facebook, Instagram (Watch)

Snap Inc. Is Apparently Buying An Augmented Reality Startup Here’s Why Consumer Reports Won’t Recommend The New MacBook Pro Why Some Restaurants Have Said Farewell To Tipping The Princess Of Pop Is Alive And Well Despite Twitter Hoax How do you compete with huge brands like Facebook and Instagram? Well, if you’re Snapchat, you acquire new technology startups. Snap Inc., ... Read More »