Techosta Where Tech Starts From
The tight supply of homes for sale across the nation has turned this spring into a strong seller’s market, but not all homes will move, especially if they are outdated. That is why smart sellers are investing in smart technology to lure potential buyers.
“That’s your ticket to selling the house,” said Sabine Schoenberg, a Greenwich, Connecticut-based home-improvement expert and founder and CEO of real estate firm PrimeSites.
Schoenberg specializes in updating old farmhouses with new technology.
“I think technology really helps us get our lives more organized and simpler in a way,” Schoenberg said. “If you have an old farmhouse, you still have a front door, so why not install a smart door lock, especially if it’s a second home?”
Nearly half of all Americans either already have smart home technology or plan to invest in it this year, according to a survey released in January that was conducted by Harris Polls for Coldwell Banker Real Estate. Seventy percent of those surveyed with smart home technology said buying their first product made them more likely to buy another.
It is a myth that retrofitting an older home with smart technology is too difficult or too expensive. When it comes to selling a home, more than half of current homeowners said they would install smart home technology because they thought it would sell the home faster. Additionally, 65 percent of them said they would pay $1,500 or more to upgrade — but that may not be necessary.
[“Source-cnbc”]