Here’s another very good reason for your business to be more active on social media. A new study of over 1,000 U.S. consumers by Sumo Heavy Industries, a digital commerce strategy firm, hasfound a 198 percent increase in social media referral traffic to eCommerce sites between 2014 and 2015. The Rising Success of Using Social Media for Ecommerce Sites Facebook ... Read More »
Small businesses are waking up to the potential for using social media to market their products, a new study has found. How Small Businesses Are Using Social Media According to the report by SCORE, a nonprofit association for small businesses, 45 percent of these small companies use social media marketing to promote a specific product or service. Apart from product ... Read More »
HIGHLIGHTS Google Pixel smartphone has been priced starting Rs. 57,000 in India It is now available for pre-orders in select countries. Pixel will be up for “pre-sales” in India on October 13 At an event in San Francisco on Tuesday, Google unveiled the Google Pixel and Google Pixel XL, first Google-branded smartphones. As we’d reported in August, India is one ... Read More »
HIGHLIGHTS Google unveiled an array of hardware products on Tuesday The products are the fruits of the unified hardware division The central theme of the products was smart home automation Google at its #MadeByGoogle event unveiled its hardware portfolio, the fruits of the newly-formed hardware division under Rick Osterloh, the former President of Motorola Mobility. Apart from the Pixel and ... Read More »
Amazon, Flipkart, Snapdeal Claim Massive Sales Numbers on Day 1 of Festive Sales E-commerce majors Snapdeal and Flipkart on Sunday claimed lakhs of transactions on their platforms on the first of the 5-day discount sales even as some consumers expressed woes on the social media about certain glitches. Amazon, which started its 5-days special sale on October 1, on Sunday ... Read More »
Amazon Cracks Down on ‘Incentivized Reviews’ on Marketplace Amazon.com Inc. is tightening controls on “incentivized reviews,” in which customers receive free or discounted goods in exchange for writing product critiques that many shoppers use when making online purchases. Amazon previously allowed such reviews to help new products pick up traction on its marketplace, as long as the person writing the ... Read More »
Ericsson to Lay Off 3,000 in ‘Large Transformation’ Telecoms equipment maker Ericsson on Tuesday confirmed recent media reports that it will cut 3,000 jobs in Sweden, including in production, research and development. The company said however that it also planned to hire 1,000 people in research and development over the next three years, as the company undergoes a “large transformation”. ... Read More »
Google Pixel Event: Pixel, Pixel XL, and What Else to Expect From Today’s Event HIGHLIGHTS Google Pixel event starts at 9am PT (9:30pm IST) Google Pixel and Pixel XL smartphones will be launched Google will also unveil other hardware products The Google Pixel event is the Mountain View company’s biggest launch of the year, where it is anticipated to unveiled ... Read More »
Google, Microsoft, Facebook, IBM, and Amazon Announce ‘Partnership on AI’ HIGHLIGHTS Companies will discuss advancements and conduct research in AI AI-powered bots will become the next interface Nadella said AI-powered chatbots will revolutionise computing experience In a major boost to artificial intelligence (AI) research, five top-notch tech companies – Facebook, Amazon, Google, IBM and Microsoft – have joined hands to ... Read More »
Salesforce to Urge Regulators to Scrutinise Microsoft’s LinkedIn Acquisition HIGHLIGHTS Salesforce to tell US and European antitrust officials Could delay Microsoft’s acquisition of LinkedIn Nadella announced a wide-ranging partnership with Salesforce Salesforce.com, months after losing out on a bid for LinkedIn, is urging regulators to scrutinize Microsoft’s acquisition of the social network, alleging that the deal would pose a threat ... Read More »
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