Author Archives: Loknath Das

Social media: Benefits friend or foe?

Social media can help employers elevate appreciation for their benefit packages, but there are potential pitfalls to consider along the way to informing employees about various coverages and programs. Employers of all sizes are increasingly using social media not just to educate employees about their benefits, but also to create meaningful social connections, notes Elizabeth Byerly, a director in the ... Read More »

Market research tech startup Attest raises $3.1M

Attest, a London startup that has built a market research platform to enable companies to get market insights quicker and more often, has picked up $3.1 million in further funding. Oxford Capital, and Episode 1 led the round, with participation from a number new angel investors including London Business School Emeritus Professor of Management and Marketing Paddy Barwise. The company ... Read More »

Cortana-powered speaker could be on its way to you soon

A new app for Microsoft’s virtual assistant Cortana, named Device Setup, has been launched in the Google Play store. In the app, unearthed by The Tech Portal , you’re talked through the set-up of your Cortana-powered home device – which is interesting, because there isn’t a Cortana home speaker on the market at the moment. We’re all becoming familiar with ... Read More »

Marketing Operations where technology and strategy meet

The current market is an exciting place for marketers. Marketing departments have more to play with than ever before when it comes to data, metrics and functional information about existing customers, prospects and more. Companies have more opportunities to hone and develop their strategies accurately with data making forecasting easier. ROI is what every marketing move is designed to achieve. ... Read More »

Bye, Twitter. All the cool kids are migrating to Mastodon

In the battle between a massive prehistoric beast and a fluttering bird, we all know what’s destined to come out on top. But in the case of Mastodon, a social network with the potential to take on Twitter, the former just so happens to be the underdog. And yet, it’s an underdog with serious spunk. Started by 24-year-old Eugen Rochko, ... Read More »

Stockholm attack suspect was refused residency

The suspect behind the Stockholm truck attack had been facing deportation and had extremist sympathies, Swedish police say. The 39-year-old Uzbek man is suspected of having driven a truck into a department store in the city on Friday. His application for residency was rejected in June last year and he was being sought by immigration officials, police said. Meanwhile, a ... Read More »

HI-TECH GADGETS FOR BOOK LOVERS

CELEBRATE NATIONAL LIBRARY WEEK Everyone knows one of them. They always have their nose stuck in a book; they don’t go anywhere without one and they are perennially asking you if you’ve read the book version of that movie that just came out. As National Library Week is celebrated from April 9 to 15, let’s dig into some gadgets that ... Read More »

Security for Betsy DeVos costing Education Dept nearly $8M for 8 months

The U.S. Marshals Service is providing unprecedented protective detail to Education Secretary Betsy DeVos, and the added security will be costing her agency almost $1 million per month, the marshals service said Friday. The stepped up security began in February, following a threat assessment ordered by the U.S. Attorney General, the marshals service said. The agency only said it determined ... Read More »

U.S. Launches Missiles at Syrian Base After Chemical Weapons Attack

The United States launched dozens of cruise missiles Thursday night at a Syrian airfield in response to what it believes was Syria’s use of banned chemical weapons that killed at least 100 people, the U.S. military said. Two U.S. warships in the Mediterranean Sea, the USS Ross and the USS Porter, fired 59 Tomahawk missiles intended for a single target ... Read More »

12 Gadgets Every Beer Geek Needs In Life

There are few things in life as satisfying as pouring yourself an ice cold one. From ales and lagers to stouts and malts, beer is life’s unofficial feel good beverage. And that’s not just because you love kicking back with your favorite IPA. Research shows the taste of beer actually makes us happy. No, really. Just a taste triggers the ... Read More »